Monday, May 3, 2010

In Other Words: Nailing down the MISSION statement

A mission statement, however loaded with intention, is not exactly a novel. It has to really and truly encapsulate what is to be done, and serve as a "standard by which a venture is ultimately judged to be a success or failure" (thank you, Stephen Langley). So. I need to start playing with WORDS.

engage
advance
promote
explore
expand
incite
provide
enrich
educate
inspire
encourage
sustain
enable
allow

...to be continued, that's for sure.

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